FACEBOOK & INSTAGRAM | coaching resources (2023)

Currently, I'm the sole communications staff for the regional office of a progressive protestant denomination. I originated this role as a full-time position, and am responsible for managing, producing and measuring our omnichannel marketing strategy and branded content.​

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A major goal in this role has been to make our content more readable and platform-tailored. This post announcing the launch of a new leadership coaching grant and digital resource was an intentional part of that strategy -- including tight informal copy, emojis for visual interest, and a photo to feed the algorithm.