FACEBOOK & INSTAGRAM | new grant partnership (2023)

Currently, I'm the sole communications staff for the regional office of a progressive protestant denomination. I originated this role as a full-time position, and am responsible for managing, producing and measuring our omnichannel marketing strategy and branded content.​

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A major goal in this role has been to make our content more readable and platform-tailored. This post announcing a new grant partnership was written with that strategy in mind -- with tight copy, emojis for visual interest, and photos to feed the algorithm.